Sustainable Packaging
Our commitment to sustainability extends beyond the production of our clothes and products – to looking at innovation and eco-solutions in our packaging. We evaluate and source each packing material individually and extensively, aiming at eliminating waste and promoting continual use of resources. This involves removing unnecessary packaging, and moving to recycled, reusable and recyclable materials.
Our recycled mailbags are made from a 100% post-consumer and post-industrial recycled content, they are also 100% recyclable with a double adhesive strip for reuse for return items; while our cards are made from 100% recycled FSC-certified paper, printed with soy-based inks and are 100% compostable and recyclable. Similarly, our recycled and recyclable signature brown kraft gift boxes, packing tissue and stickers are all made with eco-friendliness and sustainability as the main priority.
We are proud to be part of the Eco Packaging Alliance, which not only helps contribute to global reforestation but also aligns with our sustainability efforts and environmentally friendly packaging.
We are reimagining beautiful, organic sustainable baby essentials.