Reimagining beautiful organic sustainable baby essentials
Our search for quality organic sustainable beautiful baby essentials began with the birth of our baby girl 3 years back; as first-time parents we wanted the best for our baby and started to do extensive research into the best materials and products out there, together with best practices in caring for a newborn. Often in order to find the right products, we had to source globally, leading to high costs, long shipping times and limited information and support.
We found quickly that there were a ton of newborn baby products out there, of varying quality, materials and designs; with many parents buying these irresistibly adorable clothes only to discard them 3-4 wears later.